What is Love and Respect?

We believe love best motivates a woman and respect most powerfully motivates a man. Research reveals that during marital conflict a husband most often reacts when feeling disrespected and a wife reacts when feeling unloved.  We asked 7,000 people this question: when you are in a conflict with your spouse or significant other, do you feel unloved or disrespected?  83% of the men said "disrespected."  72% of the women said, "unloved."  Though we all need love and respect equally, the felt need differs during conflict, and this difference is as different as pink is from blue! Read more...